Arzette: The Jewel of Faramore is heavily inspired by Link: The Faces of Evil and Zelda: The Wand of Gamelon, two games generally considered bad that have sustained a long lasting popularity as a meme. Arzette creator Seth Fulkerson noted that, although his first introduction to the CD-i Zelda games was through YouTube Poops and memes, he had a sincere love for the titles and was not making his game as a joke nor an attempt to shock people, but rather to bring the redeeming qualities he felt those games had to the forefront.
In a rough time span from 1987 to 1988, a commercial for the Nintendo Entertainment System - often colloquially referred to as either "Scary Nintendo Commercial" or "We Are Nintendo, You Cannot Beat Us" - was aired on Australian television by Mattel, the region's Nintendo distributor at the time. The commercial featured primitive CGI renditions of antagonists from different NES games (Smick from Gyromite, Bowser and Lakitu from Super Mario Bros., and the laughing scent hound from Duck Hunt, lead by an original character resembling Max Headroom, a dystopian TV character who was being used to market Coca-Cola at the time) mocking the viewer with the phrase "you cannot beat us", set to the ominous castle music from Super Mario Bros.
This commercial has sustained a decent viral popularity, often being featured on listicles and review videos related to bizarre 1980s or Nintendo commercials, but it is not as well known that the advert was part of a larger Nintendo campaign, and that "you cannot beat us" is a variation on another, more frequently-used Nintendo slogan from the country - "it can't be beaten!" This phrase was used in a series of significantly less frightening live-action commercials showing children playing the games while doing imitations of the voice from the CGI commercial, winning, shouting "Beat 'cha!", and then having a hazard from the game enter their room (a tennis ball while playing Tennis, a martial artist while playing Kung Fu, and a generic effect where their chair blasts into the sky for Super Mario Bros.) while a filtered voice announces "We are Nintendo, we do not like losing!"
On June 23, 2016, Sega released a YouTube video titled "25 Years of Sonic the Hedgehog!", a video going through an abridged timeline of the Sonic franchise's games on the anniversary of the first game's North American release. Strangely and controversially for a celebratory video, the video makes multiple snide remarks towards the games featured, some that are innocent in nature (such as Sonic the Hedgehog 3's description mentioning the "Knuckle Chuckle" meme and Sonic Heroes' description referencing the infamous "Look at all those Eggman's Robots!" translation error) while others very directly mock flaws and criticised elements of the games, such as Sonic 3's referencing the "barrel of doom", Sonic 3D Blast's description poking fun at how the Flicky AI would run away from Sonic, 2006's Sonic the Hedgehog not even receiving a description and simply showing its loading graphic, and Sonic Colors' description stating that it is where "Sonic in 3D finally finds its footing", a statement that is technically true when looking at critical reception, but tends to aggravate fans of 2000s-era Sonic games.
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The English-language Launch Edition of Fist of the North Star: Lost Paradise came packaged with a sticker set with two of the game’s death phrases on them. The first says “Hidebu!” and the second one says “Shit Balls!”, which could come off as odd for someone without context of the game.
Hello Kitty Island Adventure marks the first official appearance of Big Challenges, a Sanrio character who was created in 1978, but was never used in any merchandise, and had gained internet meme status thanks to his mysterious origins. Island Adventure plays into the cult nature of the character, referring to him as enigmatic and stating he was frozen in ice for many years.
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On December 7, 2022, the game's official Twitter account announced the release of UKButt, an official mod which adds overall controller rumble support to Ultrakill by running buttplug.io, an open-source program that allows select video games to interface with rumble motors in Bluetooth-connected devices, and is especially designed and marketed for use with adult toys. The announcement described the mod's release as the "Sex Update," referencing a longtime meme among the game's fanbase which jokingly demanded that Hakita "add sex to Ultrakill," to the point of leaving tongue-in-cheek negative reviews on Steam.
During the game's first case "Turnabout Memories", defense attorney Marvin Grossberg makes several references to his hemorrhoids acting up, with one being that they are "doing the Harlem Shake". While the English localization of the game wrote in several pop culture references and memes that were popular at the time of its release in 2007, this reference to the Harlem Shake was not a reference to the 2013 viral dance since it did not exist yet, but was actually a reference to the pre-existing Harlem Shake dance that first originated in New York City in 1981. However, according to the official Ace Attorney series timeline, Trials and Tribulations takes place in 2019, and in the events of that game, the Turnabout Memories case takes place five years beforehand in 2014, which is coincidentally one year after the Harlem Shake meme went viral. This makes it plausible for unaware players to assume that Grossberg is referencing the viral dance in the time when it was relevant, unintentionally predicting the meme's popularity and ostensibly inflating the number of meme references in the English script.
Alternatively, the German translation of the game instead has Grossberg say his hemorrhoids are doing "den Ententanz", also known as the Chicken Dance, another fad dance originating from Switzerland in the 1950's.
The Game Boy Advance version of Final Fantasy IV contains the line “I’ll bet you and your goons wrecked them up something awful.” This is a reference to the Something Awful forums, a popular site in the 2000s, whose members are collectively referred to as goons.
On July 14, 2023 Limited Run Games, the publishers of Gex Trilogy, posted a meme to their official Twitter account to promote Gex Trilogy. The meme shows a picture of a man staring into a mirror with Gex shown in his reflection with the caption "visualizing in the mirror the man I want to become:" The template existed as a popular meme before Limited Run Games posted the image.
Nickelodeon All-Star Brawl 2, like the first game, contains unused calls from the announcer. Interestingly, a good chunk of these voice calls are for characters who could be clones or otherwise have a similar body shape to playable fighters, such as DoodleBob, Dark Danny Phantom, Nermal, Abrasive SpongeBob, Squilliam Fancyson, and La Tigresa. Perhaps most interestingly, Lucy Loud's ghost ancestor, Lucille Loud, is the only The Loud House character with an unused announcer line, despite the show's protagonist Lincoln having been cut from the first NASB and the show being based on a large ensemble cast of sisters. Michelangelo and Leonardo are the only cut veterans from the first game with unused announcer voice clips. None of them are from new shows, with a technical exception in the form of the name "Tak", which most likely refers to the Invader Zim character, as she would fit a clone role being an Irken invader like Zim, but could also potentially be for the titular character from the Tak series, though this is unlikely given that the game series had effectively been abandoned by Nickelodeon following the cancellation of its animated series in 2009.
Strangely, before the unused voice lines were dumped and publically uploaded to the internet, an almost entirely accurate list circulated online with Goku from Dragon Ball listed as an announcer call, likely a meme-based in-joke regardless of if it is real or fake, a name which was not included when the voice calls got datamined proper.
A popular internet joke upon the release of Super Mario 64 was "What happened to Super Mario 4 through 63?" If one is to calculate every Mario game released before Super Mario 64, including outliers such as ports and titles not released on Nintendo hardware like Mario Teaches Typing, the game would be the 113th title on the series. However, if you were to only count games released on non-devoted Nintendo hardware and remove ports, the title would be, very anti-climactically, the 63rd Mario game.
Note: the article concludes at Super Mario 64 being the 62nd game. However, this article's rules are "No games with the same name", not "No ports", which doesn't account for 1994's Donkey Kong on Game Boy, which was marketed as a remake, but in reality a completely unique game.
In response to fans of Antonblast and Pizza Tower attempting to start an arbitrary rivalry between the two games, Anton creator Tony Grayson tweeted "Why not both?" with an illustration of Anton and Peppino kissing.
One of Garfield's voice lines in Nickelodeon All-Star Brawl 2 is "I'm sorry, Jon", a reference to an internet meme known as "Gorefield", where Garfield becomes an eldritch monster, and usually utters some variation of the line after or during his rampage.
A scene from Yakuza Kiwami 2 where Kiryu slams his fist on a table and storms out of a room, slamming the door behind him as he leaves, became a meme thanks to the exaggerated nature of his reaction, leading fans to use it to express frustration or discontent in a funny way.
When bees are swarming around other Mudokons, they'll occasionally say "Oh no, not bees", paying homage to a deleted scene from the 2006 film "The Wicker Man" where Nicolas Cage gets tortured with bees and screams a near-identical line.
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Before release, fans claimed to hear the phrase "Door stuck" in the music track "Peppino's Sauce Machine", hailing from a Counter-Strike video released in 2007. This would lead to a semi-official remix from composer Mr. Sauceman titled "Peppino's Door Problem", which mixes the "DOOR STUCK!" audio from the video into "Peppino's Sauce Problem".
Hugh has an unused model of a spear, referencing the popular caribou hunting chant scene from The Adventures of Jimmy Neutron: Boy Genius episode "Jimmy on Ice". While it is fully textured and loaded into the game whenever Hugh is, it is not used.
In 2023, the Japanese noodle brand Cup Noodle used footage from the beginning of Metal Gear Solid V: The Phantom Pain with Konami's permission to advertise their premium seafood cup noodles. The commercial features a scene where Big Boss Spoiler:(actually Venom Snake in disguise) wakes up from a coma and a doctor tells him how long he was out, with the dialogue changed to have the doctor inform Big Boss that while the seafood flavored cup noodles feature no shrimp, the new premium sea food flavor does have shrimp. This scene in general is a meme in the Japanese-speaking Internet, hence why it was used.
On December 23, 2022, Cam Clarke, the voice actor for Liquid Snake in the English language version of Metal Gear Solid, uploaded a video entitled “Cam Clarke & David Hayter "Liquid Grinch" Parody - Metal Gear Solid”. In the video, he and David Hayter, the English language voice of Solid Snake, sing a parody of the Christmas song “You’re a Mean One, Mr. Grinch” by Thurl Ravenscroft in the personas of their respective characters from the Metal Gear series.
In a rough time span from 1987 to 1988, a commercial for the Nintendo Entertainment System - often colloquially referred to as either "Scary Nintendo Commercial" or "We Are Nintendo, You Cannot Beat Us" - was aired on Australian television by Mattel, the region's Nintendo distributor at the time. The commercial featured primitive CGI renditions of antagonists from different NES games (Smick from Gyromite, Bowser and Lakitu from Super Mario Bros., and the laughing scent hound from Duck Hunt, lead by an original character resembling Max Headroom, a dystopian TV character who was being used to market Coca-Cola at the time) mocking the viewer with the phrase "you cannot beat us", set to the ominous castle music from Super Mario Bros. 
On June 23, 2016, Sega released a YouTube video titled "25 Years of Sonic the Hedgehog!", a video going through an abridged timeline of the Sonic franchise's games on the anniversary of the first game's North American release. Strangely and controversially for a celebratory video, the video makes multiple snide remarks towards the games featured, some that are innocent in nature (such as Sonic the Hedgehog 3's description mentioning the "Knuckle Chuckle" meme and Sonic Heroes' description referencing the infamous "Look at all those Eggman's Robots!" translation error) while others very directly mock flaws and criticised elements of the games, such as Sonic 3's referencing the "barrel of doom", Sonic 3D Blast's description poking fun at how the Flicky AI would run away from Sonic, 2006's Sonic the Hedgehog not even receiving a description and simply showing its loading graphic, and Sonic Colors' description stating that it is where "Sonic in 3D finally finds its footing", a statement that is technically true when looking at critical reception, but tends to aggravate fans of 2000s-era Sonic games.
Hello Kitty Island Adventure marks the first official appearance of Big Challenges, a Sanrio character who was created in 1978, but was never used in any merchandise, and had gained internet meme status thanks to his mysterious origins. Island Adventure plays into the cult nature of the character, referring to him as enigmatic and stating he was frozen in ice for many years.
On July 14, 2023 Limited Run Games, the publishers of Gex Trilogy, posted a meme to their official Twitter account to promote Gex Trilogy. The meme shows a picture of a man staring into a mirror with Gex shown in his reflection with the caption "visualizing in the mirror the man I want to become:" The template existed as a popular meme before Limited Run Games posted the image.
In response to fans of Antonblast and Pizza Tower attempting to start an arbitrary rivalry between the two games, Anton creator Tony Grayson tweeted "Why not both?" with an illustration of Anton and Peppino kissing.
Hugh has an unused model of a spear, referencing the popular caribou hunting chant scene from The Adventures of Jimmy Neutron: Boy Genius episode "Jimmy on Ice". While it is fully textured and loaded into the game whenever Hugh is, it is not used.
There exists a revised version of Pro Wrestling that changes the iconic "A WINNER IS YOU" typo to simply "WINNER IS YOU".