The Zero Exo Suit can be unlocked by beating the game, which strikingly resembles Zero from the Mega Man X series. Additionally, a giant Zero Mech can be found in Kiichiro Plaza.

The Jill Sandwich Exploration Trial found in Capcom Heroes, which requires Frank to eat a sandwich equipped with the Jill Valentine costume, is a reference to the infamous line said by Barry Burton in Resident Evil, in which he saves Jill from a trap and tells her that "you were almost a Jill Sandwich!"

Located throughout the game are a few arcade cabinets that represent Capcom arcade games:

•Final Fight
•1942
•Street Fighter
•Ghosts 'n Goblins
•Rival Schools: United by Fate
•Darkstalkers
•Captain Commando

There are locations that include merchandise and items from other Capcom games along with some carboard cutouts of Street Fighter characters upon entering them:

•Tetro's Comics & Collectibles located in Old Town

•SuperPunch Comics located in the Willamette Memorial Megaplex

•Ja-POP! located in Kiichiro Plaza

•The Prawp Family home located in West Ridge

•King Hiro Arcade located in Kiichiro Plaza

There are posters that can be found only in Capcom Heroes that pay homage to several games developed by Capcom:

Dead Rising
Cadillacs and Dinosaurs
Street Fighter
Viewtiful Joe
Darkstalkers
Devil May Cry 4: Special Edition
Zack & Wiki: Quest for Barbaros' Treasure
Dino Crisis 3
Rival Schools: United by Fate
Okami
Lost Planet 3
Resident Evil VII: Biohazard
Phoenix Wright: Ace Attorney − Spirit of Justice
Super Puzzle Fighter II Turbo

As part of Dead Rising 4: Frank's Big Package update, Capcom Heroes became a playable mode in the game where Frank can play as characters that pay homage to other Capcom franchises. They can be unlocked as followed:

Classic Frank (Dead Rising)
Dante (Devil May Cry)
X (Mega Man X)
Ryu (Street Fighter)
Cammy (Street Fighter)
Viewtiful Joe (Viewtiful Joe)
Mecha-Zangief (Marvel Vs. Capcom)
M. Bison (Street Fighter)
Adam the Clown (Dead Rising)
Arthur (Ghosts 'n Goblins)
Bass (Mega Man)
Morrigan (Darkstalkers)
Sissel (Ghost Trick: Phantom Detective)
Zombie Frank (Frank Rising DLC)
Jill Valentine (Resident Evil 3)
Amaterasu (Okami)
Akuma (Street Fighter)

In addition, the Shadow variants are a reference to both Shadaloo experiments Shadow and Shadow Lady from the Marvel Vs. Capcom series.

According to Terence J. Rotolo, the series voice actor for Frank West, he was not asked by Capcom Vancouver to reprise his role for the fourth game due to Dead Rising's asset manager, Trant Lee-Aimes, changing Frank West's character development. Lee-Aimes was asked by fans regarding the lack of Rotolo's involvement within the game, to which he responded in a fan Q&A:


Rotolo shared a Change.org petition made by fans through social media to have him return back for this game, but to no avail.