Company: Capcom
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The word "Capcom" was created from taking the first 3 letters from each word in "Capsule Computers" (from the subsidiary Japan Capsule Computer Co).
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According to former Capcom artist Katsuya Akitomo, sometime around the late 90's/early 2000's, DC Comics approached Capcom to make a Justice League fighting game. Capcom asked for Mr. Akimoto's opinion and he rejected it. He rejected the idea for three reasons:
1. The power gap between DC characters was bigger compared to that of Marvel.
2. The 90's were a difficult time for the American comic book industry in general, DC in particular was "floundering" outside of the success of Batman.
3. Capcom's development process and the arcade business were in transition at the time, meaning that there were doubts as to whether investing in licensed games would have continued to be a smart investment. For instance, he cited how 2D games were becoming more and more expensive and how they were falling behind when it comes to 3D technologies.
1. The power gap between DC characters was bigger compared to that of Marvel.
2. The 90's were a difficult time for the American comic book industry in general, DC in particular was "floundering" outside of the success of Batman.
3. Capcom's development process and the arcade business were in transition at the time, meaning that there were doubts as to whether investing in licensed games would have continued to be a smart investment. For instance, he cited how 2D games were becoming more and more expensive and how they were falling behind when it comes to 3D technologies.
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Capcom's former community manager Seth Killian addressed Capcom's current lack of a mascot and Mega Man's use as an unofficial mascot on the Capcom-Unity forums in 2009:
"...we don't have an "official" mascot. We have a logo, that’s it.
As far as unofficial mascots go, however, yes, MM would definitely be that. I have actually heard someone discuss this, and I think the reasoning was something akin to Mega Man best embodying the spirit of the company.
So apparently in addition to making great games, Capcom is also here to save the planet from overthrow by evil robot masters (and according to recorded history so far, I'd say we're doing pretty well–2009 and still no overthrows)."
As far as unofficial mascots go, however, yes, MM would definitely be that. I have actually heard someone discuss this, and I think the reasoning was something akin to Mega Man best embodying the spirit of the company.
So apparently in addition to making great games, Capcom is also here to save the planet from overthrow by evil robot masters (and according to recorded history so far, I'd say we're doing pretty well–2009 and still no overthrows)."
Example of a Challenge Series manual:
https://www.thegameisafootarcade.com/wp-content/uploads/2017/02/Duck-Tales-Game-Manual.pdf
Example of a Challenge Series box:
https://imgur.com/AktT0EB
Seth Killian on Capcom's mascot:
https://nintendoeverything.com/?p=22493
https://www.thegameisafootarcade.com/wp-content/uploads/2017/02/Duck-Tales-Game-Manual.pdf
Example of a Challenge Series box:
https://imgur.com/AktT0EB
Seth Killian on Capcom's mascot:
https://nintendoeverything.com/?p=22493
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Capcom placed a heavy emphasis on fighting arcade bootleggers by the late 1980's, with Capcom president Kenzo Tsujimoto describing one of the main features of their CPS-1 arcade hardware being their various copy protection methods. By 1991, CPS-1 games incorporated "suicide batteries" connected to games' graphics to deter attempts at bootlegging, but the CPS-1 hardware was widely copied despite this. When Capcom released their CPS-2 hardware in 1993, every board in the system used a suicide battery, and the CPU was encrypted with a decryption table stored in battery-backed up RAM. Once the battery ran out, the PCB became defunct. Though criticized, this method prevented the CPS-2 from being bootlegged during its lifetime, with its encryption only being cleared in 2007.
1989 Capcom CPS-1 developer interview:
https://shmuplations.com/cps1/
CPS-2 copy protection overview video:
https://www.youtube.com/watch?v=vCtXZM8iG-o
https://shmuplations.com/cps1/
CPS-2 copy protection overview video:
https://www.youtube.com/watch?v=vCtXZM8iG-o