"We chose Frank’s profession to be a photo-journalist for a number of reasons. Firstly it gives him a motive for going to Willamette – he wants to find out what is happening there, why the Army is not allowing people in or out and hopefully post a story that is going to make him famous across the globe. It also allowed us to implement the photography feature into the game something which adds another dimension to the already multi-faceted gameplay. Finally I believe that while Frank is a photo-journalist, in many ways he is just an ordinary person like you or me and therefore has to make use of the items he finds in the shopping mall in order to stay alive. Sure, the longer he survives the more skills he can obtain, but when he first enters the mall he is just an ordinary guy."