Shortly after the game's release in 2020, the government of China ordered gray market online storefronts to stop selling the game. While no official reason was given for the ban, fans and analysts speculated that it was due to players in Hong Kong using the game's customization features and online connectivity to broadcast messages in support of protests that were occurring at the time against changes to the region's extradition laws. Around the same time, the game was also used by Joe Biden's campaign team to advertise his candidacy in the 2020 United States presidential election by creating a dedicated island and customizable items.

16 days after the election in November, Nintendo updated the game's Usage Guidelines for Businesses and Organizations, significantly narrowing how they could use the game for advertising. This included a rule requesting that offensive content be refrained from being created in-game, along with a statement asking to "refrain from bringing politics into the Game." However, this rule does not clarify what "politics" specifically Nintendo wanted to keep out of the game, and it appears to be in effect for any content created after the update, as it seems that none of the Hong Kong protest content or the Biden campaign's promotional content were taken down.