When Star Fox: Assault was first informally announced to be in development back in early 2002, Nintendo released a promotional poster for it featuring the Star Fox team in their Arwings (which utilized their more rounded look from Star Fox Adventures), with Fox in a communication box saying 全機、報告せよ! (which in English translates to "All aircraft, report!").

According to a 2005 Nintendo Dream interview regarding Star Fox: Assault, this particular poster was created by Takaya Imamura, the creator and character designer of Fox McCloud and the Star Fox universe.