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Contrary to popular belief, Rare's name was never "Rareware", even before the Microsoft buyout in 2002. On an old Rare Scribes post dated June 19, 2000, it was confirmed that the name "Rareware" refers to the company's products, not the company itself. It's essentially a portmanteau of "Rare" and "Software". The company itself was always internally named Rare Limited.
person Dinoman96 calendar_month November 24, 2023
Rare Scribes - June 19, 2020:
https://rarewhere.neocities.org/1998_2000/june1900

Example of official Nintendo website referring to them as Rare Ltd. (Banjo-Tooie game page):
https://web.archive.org/web/20020204040759/http://www.nintendo.com/games/gamepage/gamepage_main.jsp?gameId=53
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