The choice to portray real-life political figures, specifically the union leader Arthur Scargill and prime minister Margaret Thatcher, as villains in Wanted! Monty Mole was a PR stunt and successful attempt to rile the news media, and not an attempt to push any one political ideology. When called out for the stunt, Gremlin Graphics offered to donate 5 pence to the Miner's Welfare Fund per £6.95 copy sold, a donation that was rejected.