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Biker Mice From Mars
Biker Mice From Mars
December 1, 1994
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Attachment The European version of Biker Mice from Mars has a sponsorship with Mars, Inc. promoting Snickers. This product placement is to a much greater extent than most other product placements in games not specifically themed around brands. Alongside the standard in-map advertising, all character portraits have been redrawn to show characters eating Snickers, Snickers replaces bike armor as a stat customization option, the invincibility power up was changed from a Mario Kart-style star to Snickers, and a Street Fighter II-style quote screen has been added before the results screen with a homogenized Snickers-themed quote shared between all characters:

"Even winners need something to satisfy their hunger!"
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