In 2021, as part of a collaboration with the children's yogurt brand Danimals, Sonic Dash added brand mascot Bongo to the game as a playable character, unlocked by scanning a QR code on the back of Sonic Dash-branded Danimals products to download the game. This method could also be used to unlock the "Pirate Sonic" and "Captain Shadow" character variants, which could be earned by collecting all four birthday-themed items on the track, including a Danimals smoothie pack.