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In a 2011 Iwata Asks interview, Shigeru Miyamoto expressed discontent at the Virtual Boy being marketed as a video game console. He believed it was simply a novelty toy and that it succeeded in that field despite its commercial failure as a game console:

"It was the kind of toy to get you excited and make you think, 'This is what we can do now!' […] as just a fun toy, it's a big success if you break just 50,000 […] [Its] sales generated some buzz, and crossed 100,000, then 200,000, then 500,000-quite a good pattern […] [But] when you think of it as a gaming platform, it becomes a failure."

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