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Neopets' former CEO Dough Dohring was an avid Scientologist, and used L. Ron Hubbard's "Org Board" method for running the business. Neopets founders Adam and Donna Powell were unaware of Dohring's ties to the cult when signing on to allow him to run the company, and it supposedly did not affect the inner workings of the company, though most of the employees were Scientologists and Dohring would often propose implementing Scientology education into the website. Williams would claim of the ownership in a 2014 Reddit AMA:
Dohring would leave Neopets after it was acquired by Viacom in 2005.
"Yes. Although we were not aware of it at first as we were totally naive.
Basically the first group of investors (who were the guys that had spare office space in Glendale as their automotive firm was being downsized) were scientologists.
When we realised it was a bit of a shock. Somewhat awkward moment when you realise you started the biggest entertainment site visited by millions of children and teens, but the upper management you just signed the company over to are part of some weird religion that is banned in some countries...
The company was structured like a scientology org. It didnt really change anything that I noticed apart from some odd test that interviewees had to take consisting of questions like which straight line seemed friendlier and stuff like that. We also had a lot of obscure celebrities coming round the office for tours.
At one time there was some talk about putting scientology education on the site, but we killed that idea pretty sharpish.
Adam and I made sure that it never made its way onto anything site related. Religion and politics were two big no nos for us as far as site content went. Can't say the discussions we had to keep it that way were much fun though!"
Basically the first group of investors (who were the guys that had spare office space in Glendale as their automotive firm was being downsized) were scientologists.
When we realised it was a bit of a shock. Somewhat awkward moment when you realise you started the biggest entertainment site visited by millions of children and teens, but the upper management you just signed the company over to are part of some weird religion that is banned in some countries...
The company was structured like a scientology org. It didnt really change anything that I noticed apart from some odd test that interviewees had to take consisting of questions like which straight line seemed friendlier and stuff like that. We also had a lot of obscure celebrities coming round the office for tours.
At one time there was some talk about putting scientology education on the site, but we killed that idea pretty sharpish.
Adam and I made sure that it never made its way onto anything site related. Religion and politics were two big no nos for us as far as site content went. Can't say the discussions we had to keep it that way were much fun though!"
Dohring would leave Neopets after it was acquired by Viacom in 2005.
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